Do you want to talk to the most engaged group of business professionals in the area? How about community leaders? Yes? Then market your business or organization to fellow Chamber members. Only members have the opportunity to target a high quality, targeted audience. Marketing opportunities through The Chamber offer both a business to business audience, and business to consumer audience, rolled into one. Your fellow Chamber of Commerce members are your best potential new customers.
eUpdate Email Blasts
The Chamber publishes a weekly e-newsletter, eUpdate, which can include your marketing message. The email is sent every Wednesday to over 4,000 individuals from Chamber member businesses. The email contains a section highlighting news of Q5, our economic development initiative, Chamber news and events, and news releases submitted by Chamber members. There are two positions for a sponsorship banner. The first is at the top of the newsletter, right under the masthead. The other position is further down in the body of the newsletter, above the popular “Member News” section. The Chamber membership is a very engaged group.
The Chamber of Commerce website is a traditional and trusted source of business information for people who are visiting or moving to a new community. It is also used by people who are shopping for a specific professional, like an accountant, a plumber, a hair stylist or banker etc. The Chamber’s website is visited by a combination of people who are brand new to Sangamon County, and by Chamber members, who are arguably the most involved and engaged of our citizens. Advertising on our website allows members to target very specific site visitors who are shopping for your product or service. Members can also direct their message to all visitors to the site. The Chamber's website is a powerful, inexpensive, advertising tool.
The Chamber’s Update magazine, published six times a year, serves as a communication and information source to keep members current with Chamber events and activities as well as business and economic issues important to Springfield and Sangamon County. 2,500 full color copies are distributed to Chamber members, the business leaders, advocates and influencers of our community. Chamber members are challenged to do business locally, with other Chamber members, whenever possible. The companies, and their employees, are often community involved and civic-minded. Discounts are available when advertising in three or all six issues.
Advantage Membership PackageThe Chamber’s Advantage Membership Package provides member businesses the opportunity to bundle additional benefits at a low cost. Members receive additional visibility and the opportunity to market their business directly to other Chamber members. This package provides a much more enhanced listing and preferred placement in our online business directory, passes to Business After Hours and a membership mailing list to promote your products and services to other members. For a list of Advantage Members, CLICK HERE.
The Chamber’s Package Mailing Program is an inexpensive way to reach fellow Chamber members with a direct mail piece. Each month, The Chamber organizes a mailing of flyers to members announcing upcoming Chamber events and programs. Members have the opportunity to insert a flyer into the mailing that reaches over 2000 business people for a fraction of the cost of an independent mailing. Click HERE for program details. Our Package Mailing Program is an effective way to advertise everything from a grand opening to the launch of a new service or product in a highly visible and timely manner.
The Chamber hosts many events throughout the year, which are enhanced by the participation of member sponsors. Chamber events are designed to connect people on either a business or social level and only members have the opportunity to serve as event sponsors. Being a sponsor is a great way for businesses to receive publicity while showing support for The Chamber and community. The cost depends on the event and the level of sponsorship. Below is a list of Chamber events and sponsorship opportunities available.